The hardest thing in the world is to be the only one out there with a new product that people don’t understand. That is the challenge that Brian Hallam of Glow Ammo faces with his cold tracer, trajectory marking technology that is unlike anything else on the market.
“Most people don’t understand Glow Ammo,” explains Brian. “They think you can only see it at night like standard hot military tracers, but you can see our tracers under normal range lights, and outside at dawn and dusk, not just at dark. Our cold technology is also much less dangerous than hot tracers and ranges that won’t allow hot tracers allow Glow Ammo. ”
“We call Glow Ammo trajectory markers, not tracers, because it opens up a whole new aspect to shooters. You get to see your bullet leave the barrel and hit the target. In the video game generation this is a whole new dimension that people really enjoy. It is like a laser beam in a video game.”
“It also has a lot of practical and defensive applications as well. Only you can see the trajectory marker as the shooter. When you get more than about 15 degrees off of the bore axis you can’t see the flash of the Glow Ammo marker, and from the front, downrange, it is not visible at all. This means that your enemy can’t see your shots but you can. Whether your eyes are on your sights or not, you can see where your shots are hitting, and there is no disadvantages like you see with lasers and standard hot tracers.”
Police and Military Applications
Brian’s vision for Glow Ammo is more far reaching than a range novelty or even simple self defense, and if you think about his points, he’s kinda right. He has a long way to go before people understand and accept what he has to say, but hopefully this article will start opening people’s minds. He explains the police and military potential like this:
“Think about a classic police shootout. The first officer on scene is forced to engage in a gunfight and calls for backup. With Glow Ammo, as soon as the backup arrives on scene, they immediately see where the shots of their fellow officer are going, and the bad guy on the receiving end can’t see them. The dangers we all know that exist with lasers for the shooter, that the bad guy can see where the laser is coming from, doesn’t exist with trajectory identification technology. It is a different way to think about gunfight dynamics. ”
“It is the same thing with the military. Right now there is only red colored Glow Ammo, but soon we will have other colors. This way a team leader can carry one color marker and the team members a different color, so that in a firefight, the team sees where the team leader is directing fire, and they know it is him because of the different color. The potential is limitless for trajectory identification, and because it is a cold technology, there are no adverse side effects or potential collateral damage. It just works. ”